Search engine optimization and web branding are two key elements that are essential for modern businesses, but doing it right can be a daunting task, there are lots of advice around it available on the internet unfortunately only few those can be selected for implementation.

However in recent times some cloud-based tools have emerged as a great way to make the process easier, faster, and more efficient.

From content marketing strategies to monitoring website performance, there are now dozens of powerful and reliable tools that help you optimize your SEO efforts and build your brand.

In this post, we’ll look at 10 of the best cloud-based tools available for SEO and web branding today. Read on to learn how these tools can help you reach more customers and gain more visibility!

1. Google trends

Google trends is a great way to see how popular a certain keyword or phrase is. You can use it to research what people are searching for and how those changes over time. This can be helpful when you’re trying to decide which keywords to target for your SEO or web branding campaigns.

To use Google trends, simply enter a keyword or phrase into the search box. You’ll then see a graph that shows how popular that term is. The line will go up and down depending on the popularity of the term at different times.

You can also use Google trends to compare two or more terms. This can be helpful when you’re trying to decide which keywords are most effective for your campaigns. Simply enter multiple terms into the search box, separated by commas. Then, click on the “Compare” button.

Google trend is a valuable tool for anyone who wants to improve their SEO or web branding strategy. By using it, you can research popular keywords and phrases, and compare them to see which ones are most effective.
Link: https://trends.google.com/trends/?geo=US

2. Google Search Console

Google Search Console is a free web service that helps you monitor and improve your site’s performance in Google Search. It also lets you submit sitemaps and individual URLs for crawling, check your website for malware, and get detailed information about your site’s traffic, including keyword data. Its another tool from Google you can be assured of its result accuracy, also the fact that it costs nothing makes it an even more effective solution.
Link: https://search.google.com/search-console/about

3. Ahrefs

There are many clouds based tools for SEO and web branding. Ahrefs is one of them. It is a cloud-based tool that helps you to rank your website higher in search engine results pages (SERPs), get more traffic from social media, and improve your web branding.

Ahrefs provides you with detailed insights about your website’s performance, including its ranking in SERPs, the number of backlinks it has, the number of social interactions it gets, and more. With this information, you can make informed decisions about how to improve your website’s performance and reach your target audience.

In addition to its SEO and web branding features, Ahrefs also offers a suite of tools to help you manage your online presence. These tools include a social media management tool, a blog management tool, and an email marketing tool. With these tools, you can track your progress, monitor your competition, and take action to improve your online visibility.
Link: https://ahrefs.com/

4. Answer the public

As the name suggests, Answer the Public is a cloud-based tool that allows you to research and find out what the public is saying about your brand or product. It’s a great way to get an insight into how people feel about your business, and what their needs and wants are.

The tool works by scraping data from forums, social media, blogs, and other online sources, to give you a comprehensive overview of what people are saying about your brand. You can then use this information to improve your SEO and web branding strategy.

Answer the Public is a valuable tool for any business that wants to stay ahead of the curve and keep up with the latest public opinion. It’s easy to use and provides valuable insights that can help you improve your online presence.
Link: https://answerthepublic.com/

5. KWfinder

Now if you are on the internet, you know the significance to rank on right business keywords. A strong set of keywords really dedicates the business journey on the internet. There are lots of paid and free Keyword search tools available on the internet but for this article, we are focusing on KWfinder.

It is a cloud-based tool that helps you with your SEO and web branding. It allows you to research keywords, track their ranking, and get insights into how they can improve your website.
It is a paid tool but comes with 10-day free trial, you can use it for your website and can easily see for yourself that why we are recommending this tool.
Link: https://kwfinder.com/

6. Growth bar

Now this tool is superstar, it is an AI based tool that makes you create Contents that are adored by Google. The content generated by these tools is accurate that you cannot tell a difference if an article is written by a person or a machine. Yes, this is what the future of content writing is.

The benefit of this tool is not only limited to generating content rather it goes beyond. You can easily find good keywords and do competition research. It is also a paid tool but there are different pricing models available, so you can choose the one as per your budget and can avail multiple benefits of this tool.
Link: https://www.growthbarseo.com/

7. Linkody

There are many tools available to help improve your website’s SEO and branding, but one that is often overlooked is Linkody.

This cloud-based tool can help you monitor your backlinks and ensure that they are high quality and relevant to your site. It can also help you find new opportunities for link building and improve your overall link profile.
Now if you ask any senior or pro in this industry, they will vouch that creating quality backlinks is the main factor behind the success or failure of any website. This is why we have featured this link in our article.
Link: https://www.linkody.com/

8. Upcity Free SEO report card

If you are looking for a free SEO report card, Upcity is a great option. With this tool, you can get a detailed report on your website’s SEO performance, as well as tips on how to improve it. This is a great feature; it is like having a virtual assistant who is giving you a proper advice on what might work or can go wrong on your website once you are in the digital space.

The report includes an overview of your website’s traffic and search engine rankings, as well as a list of keywords that you should be targeting. Upcity also provides a competitive analysis, so you can see how your website stacks up against other websites in your industry.
Link: https://upcity.com/